Two multiple events which blend together, integrating themselves and developing in several initiatives, each one representing an event in itself. Every single one, regarded in its peculiarity, characterized by an excellent cultural, artistic and spectacular level.
Mission and Aims
The communicative message the socio-cultural initiative intends to popularize is to recognize and let people know the “Culture of Salento”, made of history, art, tastes, men and traditions.
The event certainly coincides with an effective instrument of territorial marketing, promotion and improvement of the heritage and the resources of Salento, managing to combine culture, art and spectacle with tourism, valorization of cultural goods and productive activities of the area. Moreover it gives prestige to whom have represented an added value for the land of Salento, having in actual fact contributed to its development.
Honour Award
The recognition is set up in order to turn the human, intellectual and productive energies of Salento to better account.
Every year it is assigned to those people from Salento who have particularly distinguished themselves by their commitment, inventiveness, spirit of enterprise and by the results of their research in the fields of politics, literature, science, economics and art.
Particular awards may be furthermore assigned to people from Salento, both resident or emigrated, or to people that originally came from other places who have anyhow acted in order to propose Salento, its culture and its needs to the national and international attention or alternatively to people from Salento who have become outstanding figures due to their personal activity and industriousness.
Acknowledgments are also foreseen for evidences of national and international collaboration/cooperation of peculiar interest for our territory.
Week of the Culture
It directly takes up the people operating in the diverse (socio-cultural, artistic, economic and productive) fields of activities involved, together with the numerous guests representing the different branches of culture, art and spectacle who for seven days will tread the stage proposing ideas and exhibitions which always meet with great approval, which draw and involve a highly motivated and large audience, symbolizing different ages and social segments, people coming from Salento as well as foreigners, always numerous in a period which sees the town and the province crowded with tourists.
Promotion and Opportunities
By means of the “Il Sallentino” award will be involved both national and international leading personalities, while the “Week” sections will offer the best promises of our territory, together with better and well-known, established professionals, working also abroad.
This will establish an important interaction among the various categories involved, and thus, an extraordinary vehicle of promotion for the emerging resources and the young talents of our land.